„I LOVE FASHION“, SAYS UTE ALLOCCA TODAY AND HAS LOVED FASHION EVER SINCE SHE WAS A CHILD. NEARLY 10 YEARS NOW SHE PASSES ON THIS PARTICULAR PASSION WITH ALL HER HEART AND A VERY CERTAIN SENSE OF STYLE TO HER CUSTOMERS. BEFORE SHE TOOK THE CHANCE TO ESTABLISH HER OWN LABEL, SHE HAD BEEN WORKING AS A DESIGNER FOR A BIG ITALIAN FASHION LABEL FOR ABOUT 8 YEARS. SINCE APRIL 2006, THE COLLECTION HAS BEEN SOLD IN HER FLAGSHIP-STORE IN THE „HACKESCHEN HÖFE“ IN BERLIN AS WELL AS IN SCANDINAVIA, GREAT BRITAIN, RUSSIA AND IN THE UNITED STATES.

UTE ALLOCCA HAS ESTABLISHED A LABEL, WHICH IS VALUED BY ALL THOSE WOMEN, WHO PREFER THE AUTHENTICAL TO THE TRIVIAL AND APPRECIATE GOOD DESIGN BEYOND THE BIG LABELS. VERY CHARACTERISTIC FOR HER WORK ARE THE STRUCTURED FABRICS, IN WHICH SHE FALLS IN LOVE BEFORE SHE STARTS TO CREATE HER EXTRAORDINARY COLLECTIONS: FOR EVERY OPPORTUNITY AND EVERY MOOD. EACH CREATION HAS ITS OWN HISTORY AND EXPRESSES CERTAIN FEELINGS.

„A WOMAN SHOULD NOT DRESS UP HERSELF, BUT FIND SOMETHING, THAT REALLY FITS HER!“ AT UTE ALLOCCA‘S YOU WILL FIND THE RIGHT THING!